Benjamin Franklin once said that “time is money.” Americans value time. For us, time is almost a tangible asset, which can be saved, spent, lost, found, invested, and wasted. This central tenet in our culture is framed from this Franklin quote and for many Americans, wasting time is just as bad as wasting money.
Books 1 through 4 were intended to shine light on the discipline, processes, and philosophy of creating a more efficient, effective, and enjoyable business environment for you and your teams. So what do you do now that your revenue is increasing?
My assistant and I are pouring through our library to determine what book should round out our 5 Must Reads for 2017.
Before introducing book #4, here’s a quick recap of #’s 1-3:
I have mentioned Traction in previous blog posts, and if there is a single book we hand out more than any other it is this one. The Entrepreneurial Operating System® that is laid out in Traction has allowed our organization to not only be more efficient, but more effective as well.
A favorite quote of mine is “The man who doesn’t read hasn’t any advantage over the man who can’t read”. I was fortunate to experience Vinh Giang speak this year and he attributed reading as a way to build your army (a lesson he learned from his father). Vinh beautifully states that “Every time you read a book, you now recruit that author and he’s standing behind you in your army.” I love the idea of each book being a soldier in your army, and how each of these soldiers prepare you for the battles of day to day life.
Encryption is the process of making any type of data unreadable by anyone without proper authorization. If you use encryption to scramble your data, it will continue to be unreadable even after sharing it with other people. In other words, only you with the right encryption key can make the data readable again.
There are two books we love to share- Traction by Gino Wickman and Mastering the Rockefeller Habits by Verne Harnish. Both cover the importance of the regular development of goals and priorities that are constantly reviewed and refined.
If you are constantly frustrated with people who don't meet your expectations but you don't explain them clearly, you may be part of the problem.